Satellite radio and audio streaming company SiriusXM has announced a new channel dedicated to the greatest hits from the TikTok video platform. It will be a full-time music channel, according to SiriusXM, which has tapped some of TikTok’s top creators to host the channel.
The new SiriusXM TikTok Radio channel went live on August 20 and can be accessed through the company’s satellite radio and audio streaming platforms. Users can access the channel on mobile, desktop and through their car’s satellite radio.
SiriusXM explains that each hour of programming on the radio channel will include both music and stories about what helped create the viral hits, among other things like returning content.
Hosts will include Cat Haley, Lamar Dawson, DJ CONST, Billy and other TikTok creators. Guest appearances, meanwhile, will include artists like Lil Nas X, Ed Sheeran, Jack Harlow, Spencer X, Alex Warren and more.
This is the first time that TikTok has received its own radio station, increasingly exposing its creators to a wider audience of listeners. SiriusXM, on the other hand, has evolved with the times and offers a streaming service for users who do not have a satellite car radio.