The Cat launches Cat Xtra derivative radio service – RadioToday


Crewe, Nantwich and Sandbach community station The Cat is launching a new service as a platform for those looking to get into radio to showcase and develop their talent.

Cat Xtra is launching today (September 1), in conjunction with Cheshire College South and West to serve as a training ground for young people aspiring to get started in radio.

Learners will have the opportunity throughout the school year to familiarize themselves with the production, presentation and behind-the-scenes technical operation of the station, gaining first-hand experience and developing skills that will give them an edge. in their next steps. After college.

The new digital stream will also host a number of specialized hours designed to allow audiences to unwind, unwind, experience emerging and growing musical styles.

Aidan Goodwin, Station Manager for Cat Xtra, says: “Our goal is to offer something for everyone in the region, and we understand that choice and musical tastes vary greatly from person to person.

The Cat 107.9 has proven to be popular with much of our local population, but we appreciate that there is no one size fits all. We hope this new service reflects the popular music landscape of the 21st century and engages a younger generation in the world of radio at a time when streaming services dominate.

“At The Cat, and now Cat Xtra, we believe there is still magic and fun to be found in radio as we know it, whether it’s the surprise of not knowing which lead will follow or ‘to be introduced to something you would like. I haven’t heard anywhere else.

Cat Xtra will be available to listen online at, via smart speakers and via The Cat mobile app available for iOS and Android.


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