American company iHeartMedia has launched a new radio show in West Palm Beach, Florida focused on sports betting.
Titled “Sports Radio 1230 The Gambler,” it will offer West Palm Beach fans a new sports betting solution.
It will cover “every major sport”, delivering real-time betting news and analysis from Vegas Stats and Information Network (VSiN).
The Gambler will broadcast 22 hours of live VSiN programming daily, outside of live sporting events, including University of Florida football and basketball games, as well as Miami Marlins baseball games.
A special segment called “The Greek Zone” will also air live from South Florida on weekday afternoons between 3-5 p.m. local time.
“We are thrilled to bring this informative and entertaining brand of sports talk to local sports fans,” said Brian Mudd, Program Director of New Sports Radio 1230 The Gambler.
“Sports betting in a 24/7 format, and more specifically the expert analysis of VSiN and our own Greek, is a perfect fit for The Gambler.”
VSiN’s lineup includes morning personalities Mitch Moss and Pauly Howard, “sports betting analysis expert” Gill Alexander, former professional football executive Michael Lombardi, and former NFL players Shaun King and Mike Pritchard, among others. VSiN is a subsidiary of DraftKings.
“As VSiN continues to expand its distribution footprint, we are excited to work with the innovative content providers of iHeartRadio’s new 1230 The Gambler Sports Radio to bring sports betting programming to West Palm Beach and its enthusiasts. sports,” said Brian Musburger, Founder and CEO of VSiN.
He added, “We’re proud to be The Gambler’s choice to help educate and entertain the incredibly passionate sports fans in this top 50 media market.”